UI-UX

The elements of both UX and UI are crucial to products and work in collaboration. Although, the roles of both UI and UX are quite different from each other with regard to their place in the process of product development and design. Both UX and UI are focused on design. They follow design principles to come up with the most user-friendly user design possible.  While UX is based on the user journey, UI is based on making easy navigation possible for the users. Both UX and UI involve creativity and collaboration. UI/UX designers use design thinking to understand users, define their problems, and create innovative solutions that can be prototyped and validated through testing. As part of the UI/UX design process, designers conduct user research and create wireframes, prototypes, and mock-ups. Designers also facilitate user testing to gauge how users interact with a design solution.